Wanna Kick Butts?

by Frank Roche on July 20, 2011

in Business, Healthcare, Policies, Wellness

My dad took a deep drag on his Winston cigarette, coughed hard. And spit blood into the snowbank where we were standing one cold December a long time ago in Chicago.

“The lungs?” I asked.

“Yep,” he said. “Don’t have much time now.”

He died that spring. Lung cancer. A lifetime of smoking 3 packs a day was the nail in the coffin.

A few years later my mom, who couldn’t walk to the mailbox without an oxygen tank, died of emphysema. Another 3 packs a day smoking habit she picked up when she was 15.

I really hate smoking. And I wanna Kick Butts.

If you do too, and want to keep kids from getting started with the nicotine addiction, look at Kick Butts Day.

I’m proud to say that we’re doing our part at IFRACTAL with the good people at Kick Butts Day. Scott Allison, our creative director, along with designer Randi Dean, put together three new cover ideas for Kick Butts. And we’d like to get your feedback and vote.

If you go to the Kick Butts page on Facebook, start by “Liking” the page. Then you can vote on the cover ideas. And maybe get a few ideas for yourself.

I’ve seen enough of what smoking can do. I’m ready to Kick Butts. Can you help us?

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