I got a press release from a company today (I won’t mention who) that included this sentence:
It also includes the only multi-channel enterprise feedback management (EFM) platform that incorporates voice-of the-customer and voice-of-the-employee to help companies capitalize on engagement to build better relationships.
Um…what? I know those are words, but Sarah Palin is Winston Churchill compared to this junk.
Communication lesson today: There are lots of words in the dictionary, but you can’t just jumble them any which way you want. That’s crazy talk.
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