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Get Real, Get Tough, Talk Straight

Get Real, Get Tough, Talk Straight

by Frank Roche on March 13, 2008

in Communication

The great enemy of clear language is insincerity. When there is a gap between one’s real and one’s declared aims, one turns as it were instinctively to long words and exhausted idioms, like a cuttlefish spurting out ink.
–George Orwell

The JT International News Wire sent me a link to A Little Tough Talk Can Carry the Day in the WSJ. Here’s what writer George Anders says about weak and mealy-mouthed executive communication:

This is an especially bad time to be timid. The rise of blogs and YouTube videos means that any gabber with a funny story or provocative point of view can gain world-wide attention within days or even hours. If bosses can’t define the agenda with words that delight and startle, someone else will.

Want to be a real communicator? Speak the truth. Use plain language. Get real. Get tough. Talk straight.

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